Are You Behind On Your Blog? How To Meet Your Deadlines Today!

So, are you behind on your blog? The better title for this post might have been How to Get Ahead of Your Blog because I will talk about that. However, I feel confident that most readers who see and read this title have a blog and are behind. I hope that doesn’t sound snarky or [...]

By |2024-02-21T18:49:17+00:00February 22nd, 2024|Writing|Comments Off on Are You Behind On Your Blog? How To Meet Your Deadlines Today!

The Next Big Thing in Blogging The Scanabilty Filter

Editor's note: While editing this post from Mr. Clark, I searched for a hyperlink to "The Scanabilty Filter – A New Way to Write." I didn't find one because there is no such thing, and this post is illogical. You can be certain the writer's tongue was held to his cheek throughout the entire post. Content marketing [...]

By |2024-02-15T14:11:01+00:00February 15th, 2024|Humor, Writing|Comments Off on The Next Big Thing in Blogging The Scanabilty Filter

Finding Your Corporate Blogs Voice

Finding your corporate voice begins by asking why your company blogs. While secondary purposes of customer service and feedback, employee engagement, and community involvement are important, the primary purpose of most business blogs is to bring leads to the top of the funnel. So, with that in mind, a corporate blog's voice should appeal to [...]

By |2023-11-02T14:07:51+00:00November 2nd, 2023|Uncategorized, Writing|Comments Off on Finding Your Corporate Blogs Voice

9 Steps to Creating a Compelling Blog Layout

A compelling blog layout attracts and engages visitors. The key to creating a successful blog layout is twofold: understanding the medium and how readers consume blog posts. A Blog Isn't a Book  Reading content on a screen, whether on a PC, laptop, or mobile device, is different from reading a printed page. We scroll, swipe, [...]

By |2023-09-07T13:52:33+00:00September 7th, 2023|Writing|Comments Off on 9 Steps to Creating a Compelling Blog Layout

6 Ways to Update Old Blog Posts

Should you update old blog posts? How many blog posts have you published, 50, 100, 1,000, or more? I've published more than 5,000 on several sites. That's a lot of content, more than two million words. Repurposed or not, the content helps with SEO (Search Engine Optimization), but why leave it at that? Why not [...]

By |2023-06-06T13:37:43+00:00June 6th, 2023|Writing|Comments Off on 6 Ways to Update Old Blog Posts

Want To Be More Engaging? Use Smaller Words

A few years ago, I attended a class on writing skills taught by John A. Wieland (Business/Professional Writing Skills). Mr. Wieland, the IUPUI Outstanding Distinguished Associate Faculty Member in 2010, shared a wealth of tips and ideas. One stood out for me — use smaller words. Short is often better. He discussed how conquerors of Britain changed the [...]

By |2022-12-13T14:25:24+00:00December 13th, 2022|Writing|Comments Off on Want To Be More Engaging? Use Smaller Words

How Important is Proper Grammar for a Blog?

How important is proper grammar for a blog? My friend, Eric Deckers, a great writer I respect, who (or is it "whom?") has written for newspapers for more than 20 years, said he never learned when to use "who" or "whom," and didn't care. Another writer/editor friend, whose work I thoroughly enjoy, was uncertain about [...]

By |2022-11-10T11:25:24+00:00November 10th, 2022|Writing|Comments Off on How Important is Proper Grammar for a Blog?

Why I Write Books

The other day someone asked me why I write books. I answered to help people. The person looked at me and said, “Of course but you want to make money, gain exposure, and find new clients don’t you?” That’s all good, but it’s not the reason I write books. Let me explain. My first book [...]

By |2022-08-30T13:47:03+00:00August 30th, 2022|Writing|Comments Off on Why I Write Books
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