Are you familiar with Giving Tuesday? For many, the Thanksgiving Holiday season has become one big shopping extravaganza. Black Friday, Small Business Saturday, and Cyber Monday have become as traditional as Turkey, football, and the Macy’s Thanksgiving Day parade. Don’t get me wrong. I’m not disparaging this season of shopping; it’s fun, most of the shopping is for gifts, and it’s good for the economy. For example, I support Small Business Saturday.

It’s Not All Bad 

My point isn’t that Black Friday, Cyber Monday, and Small Business Saturday are bad. They’re not. But shouldn’t there be room for Giving Tuesday as well? After the annual holiday stampede to the brick-and-mortar retail store or the online provider, shouldn’t we all take a moment, a day, to share our gratitude by giving back? Is there a better way to show our thanks than by helping others?

What is Giving Tuesday?

Giving Tuesday began in 2012 as a response to the shopping frenzy the holiday of thanks has become. Founding sponsors Mashable, Skype, and Cisco enlisted other sponsors such as Microsoft and connected with charitable organizations to set the first Tuesday after Thanksgiving as a day of giving back.

How Big Is Giving Tuesday? 

“In just 24 hours, Giving Tuesday 2022 shattered previous revenue records. Donors in the United States alone gave $3.1 billion last year, a 15% increase over 2021. But financial contributions aren’t the only way people get involved. Giving Tuesday participants worldwide also volunteered, performed countless acts of kindness, and gave their voices, time, and goods.” — GivingTuesday 2022

How to Get Involved

It’s easy, give back. Support a local or national foundation with a donation—volunteer at a shelter or food bank. Offer pro bono help, whether it’s your professional expertise, a product you make, or a service you offer. Share your story and those of others on social media with #GivingTuesday.

The Giving Tuesday Website shares how to get involved for the individual as well as for organizations. As Giving Tuesday says, “Join the movement and give – on November 28 and every day – whether it’s some of your time, a donation, or the power of your voice in your local community.

It’s a simple idea: whether it’s making someone smile, helping a neighbor or stranger out, showing up for people we care about, or giving some of what we have to those who need our help, every act of generosity counts, and everyone has something to contribute toward building the better world we all want to live in.”

If you plan to donate financially to a charity of your choice, be sure to vet the organization before you donate. Here’s some good advice from my Friend Amber Foster Bouthot: Donate Your Dollars Wisely.

Photo by Tim Mossholder on Unsplash